Why this course?
It's a great way to retarget, remarket, and reach out to your customers. However, if you don't do it right, it can be a huge turnoff for your customers and end up in the spam folder.
In this course, I'll teach you how to set up a solid foundation for your email marketing program.
You’ve been meaning to tackle this whole email thing, but you just can’t seem to:
❌ Be consistent with sending out your emails.
❌ Generate enough ideas about what content or offers to send.
❌ Think about email without immediately feeling overwhelmed.
You know you’re leaving money on the table by not engaging in the highest ROI marketing channel.
And you know the more you delay making this a priority, the more you feel weird about sending emails to your list.
I’ve been there. That’s why I put this course together.
I had email thrown on my plate at a new job and had to trial-and-error my way into figuring it out. Then, soon enough, I’d sent out thousands of emails and earned brands millions in revenue.
I want to help people like you finally get over the hump of figuring out email marketing so you can:
✔️ Feel more confident about putting together emails
✔️ Get emails out more consistently
✔️ Create more relevant offers and content for your subscribers.
✔️ Finally start to see email bring in the money
Email Marketing Like a Boss Course
A step-by-step guide to harnessing the power of your list.
Ideal for entrepreneurs, freelancers, solopreneurs, and virtual assistants
✔️ Support & Accountability
Get help from a private Facebook group with weekly LIVE Office Hours hosted by yours truly.
✔️ Get A Solid Foundation
Strategies, designs, and copywriting techniques that are crucial to a successful email program
✔️ Email Service Provider Walkthroughs
✔️ Tutorials & Worksheets
Put everything you learn into action with step-by-step tutorials and worksheets.
|WELCOME: EMAIL MARKETING LIKE A BOSS|
|0.1 Tour of the Course (5:00)|
|Email Marketing Like A Boss - Welcome|
|MODULE 1 – INTRO: EMAIL MARKETING LIKE A BOSS|
|Part 1.1 - Intro (9:00)|
|– ASSIGNMENT – LESSON 1.1 INTRO|
|Part 1.2 - Goals (11:00)|
|– ASSIGNMENT – 1.2 INTRO: GOALS|
|HOW TO CHOOSE AN EMAIL SERVICE PROVIDER|
|MODULE 2 – PLAN YOUR EMAIL CAMPAIGNS (LIKE A BOSS)|
|Part 2.1 - Plan Intro (4:00)|
|Part 2.2 - Plan Email Types (10:00)|
|– ASSIGNMENT – LESSON 2.2 PLAN: EMAIL TYPES|
|Part 2.3 - Plan Email Content (13:00)|
|– ASSIGNMENT – LESSON 2.3 PLAN: EMAIL CONTENT|
|Part 2.4 - Plan Content Calendar (9:00)|
|Plan 2.4 - Asana Calendar Demo (11:00)|
|– ASSIGNMENT – LESSON 2.4 PLAN: EMAIL CALENDAR|
|MODULE 3 – SETUP YOUR EMAIL MARKETING (LIKE A BOSS)|
|Part 3.1 - Setup Intro (2:00)|
|Part 3.2 - Setup ESP (12:00)|
|– ASSIGNMENT – LESSON 3.2 SETUP: EMAIL SERVICE PROVIDER|
|Part 3.3 SETUP - Database (13:00)|
|– ASSIGNMENT – LESSON 3.3 SETUP: DATABASE|
|Part 3.4 - Setup Automate (10:00)|
|– ASSIGNMENT – LESSON 3.4 SETUP: AUTOMATE|
|Part 3.5 - Setup Segments (11:00)|
|– ASSIGNMENT – LESSON 3.5 SETUP: SEGMENTS|
|MODULE 4 – WRITE YOUR EMAILS (LIKE A BOSS)|
|4.1 Write - Intro (4:00)|
|4.2 Write - Formatting (12:00)|
|– ASSIGNMENT – LESSON 4.2 WRITE: FORMAT|
|4.3 WRITE: OPENING (6:00)|
|– ASSIGNMENT – LESSON 4.3 WRITE: OPENING|
|4.4 Write - Body (13:00)|
|– ASSIGNMENT – LESSON 4.4 WRITE: BODY|
|4.5 Write - CTA (7:00)|
|– ASSIGNMENT – LESSON 4.5 WRITE: CTA|
|4.6 Write - Wrap Up (6:00)|
|– ASSIGNMENT – LESSON 4.6 WRITE: WRAP UP|
|MODULE 5 – DESIGN YOUR EMAILS (LIKE A BOSS)|
|5.1 Design - Intro|
|5.2 Design - Formatting (17:00)|
|– ASSIGNMENT – LESSON 5.2 DESIGN: FORMATTING|
|5.3 Design - Elements (6:00)|
|– ASSIGNMENT – LESSON 5.3 DESIGN: ELEMENTS|
|5.4 Design - Tips and Tricks (20:00)|
|– ASSIGNMENT – LESSON 5.4 DESIGN: TIPS|
|5.5 Design - Build It (17:00)|
|– ASSIGNMENT – LESSON 5.5 DESIGN: BUILD IT|
|MODULE 6 – OWN YOUR EMAIL MARKETING (LIKE A BOSS)|
|6.1 Own - Intro|
|6.1 Own (8:00)|